Communication has the power to create ripples of change, shaping perceptions, challenging norms, and inspiring action. Throughout my career, I’ve been guided by this belief.

I’ve spent over 15 years in the advertising industry as an Art Director and Creative Lead throughout Europe, working with Global brands such as Nivea, Heineken, Huawei, Smart, and many others. Along the way, I’ve had the privilege of contributing to award-winning work, something I’m grateful for as it reflects the strength of the teams I’ve collaborated with. From social media strategy to full-scale campaign development, I thrive in environments where creativity meets impact.

A decade into my career, I shifted my focus toward purpose-driven work. While completing a Master’s Degree in Design for Sustainability, I collaborated with the United Nations and several NGOs, dedicating my skills to causes that truly matter to me, human and animal rights, environmental protection, and social justice.

More recently, I ventured into entrepreneurship by founding Keep Shining Tooth Gems, a project that quickly gained unexpected traction. This experience allowed me to merge creativity with business strategy, applying everything I’ve learned about branding, design, social media, and storytelling in a completely new and exciting industry.

Now based in Lisbon, my passion lies in meaningful collaborations, whether with sustainable brands, impactful NGOs, or innovative start-ups.
If you’re looking to create work that inspires, empowers, and makes a difference, I’d love to connect.

Skills:
Digital Marketing Strategy, Art Direction, Design, Copywriting, Storytelling, Social Media, Communication, Leadership, Management, Data Analysis, Adobe CC, Canva, Slack, Trello, Miro, Teams, Monday

Details:
+351 963 390 282
maryjanegot@gmail.com
Linkedin.com/in/mariajpcardoso

Award:
Art Director Award - Clube de Criativos Portugal